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Your track

Follow the track in order, or choose the topic you need. Block 1 is free; one payment opens the rest. Each card shows where you are: sessions done and how well you know each topic.

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FreeBlock 15 sessions of 15-20 min6 lessons

Resources and unit economics

Short lessons, quick checks, then a full case about a one-person bakery

Final case: Nora's Bun Stall. New task: Ana's Candle Shop. At the end you try the formulas on your own numbers.

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Sessions and topics

Your path

5 sessions

  1. Session 1: Resources and costs

    about 15 minNot started

  2. Session 2: Margin, profit and break-even

    about 15 minNot started

  3. Session 3: Your time and stock

    about 20 minNot started

  4. Session 4: Final case: Nora's Bun Stall

    about 20 minNot started

  5. Session 5: New task and your own business

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Material and human resourcesNot started
  • Lesson 2. Variable and fixed costsNot started
  • Lesson 3. Margin per item and profitNot started
  • Lesson 4. The break-even pointNot started
  • Lesson 5. Your time: profit per hourNot started
  • Lesson 6. Stock: too much or too littleNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 25 sessions of 15-20 min6 lessons

Price, demand and margin

How to set a price, what happens when costs rise, and when a discount pays off

Final case: Kofi's Coffee Cart. New task: Iris, a freelance illustrator. At the end you try the formulas on your own numbers.

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Sessions and topics

Your path

5 sessions

  1. Session 1: Markup, margin and cost-plus prices

    about 15 minNot started

  2. Session 2: How customers react to price

    about 15 minNot started

  3. Session 3: Discounts, price rises and your hourly rate

    about 20 minNot started

  4. Session 4: Final case: Kofi's Coffee Cart

    about 20 minNot started

  5. Session 5: New task and your own prices

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Markup and marginNot started
  • Lesson 2. Cost-plus prices and their limitsNot started
  • Lesson 3. How customers react to priceNot started
  • Lesson 4. Price sensitivityNot started
  • Lesson 5. Discounts and price rises: the sales you needNot started
  • Lesson 6. Pricing your timeNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 35 sessions of 15-20 min6 lessons

Cash flow: profit is not cash

Why a profitable business can run out of money, and how to see it coming

Final case: Rosa's Catering. New task: Omar, a freelance web developer. At the end you try the formulas on your own numbers.

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Sessions and topics

Your path

5 sessions

  1. Session 1: Profit is not cash

    about 15 minNot started

  2. Session 2: Payment terms and a cash forecast

    about 15 minNot started

  3. Session 3: Buffer, runway and closing a gap

    about 20 minNot started

  4. Session 4: Final case: Rosa's Catering

    about 20 minNot started

  5. Session 5: New task and your own cash

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Profit is not cashNot started
  • Lesson 2. Business money and personal moneyNot started
  • Lesson 3. Payment terms: who pays whom, and whenNot started
  • Lesson 4. A cash forecast week by weekNot started
  • Lesson 5. Cash buffer and runwayNot started
  • Lesson 6. Closing a cash gapNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 45 sessions of 15-20 min6 lessons

Customers

Who buys from you, what a new customer costs, and how to ask customers good questions

Final case: Lina's Dog Grooming. New task: Theo, an online English tutor. At the end you try the formulas on your own numbers.

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How to unlock

No account needed: your progress is saved in this browser. Sign in to keep it in a profile.

Sessions and topics

Your path

5 sessions

  1. Session 1: Who your customers are and why they choose you

    about 15 minNot started

  2. Session 2: What a new customer costs and brings

    about 15 minNot started

  3. Session 3: Fees on every order, and asking customers

    about 20 minNot started

  4. Session 4: Final case: Lina's Dog Grooming

    about 20 minNot started

  5. Session 5: New task and your own channel

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Who your customers areNot started
  • Lesson 2. Why customers choose youNot started
  • Lesson 3. How customers find youNot started
  • Lesson 4. What a customer brings: repeat ordersNot started
  • Lesson 5. Fees on every order, rewards and discountsNot started
  • Lesson 6. Asking customers: a simple surveyNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 55 sessions of 15-20 min6 lessons

People and time

Do it yourself, hand it over or hire: what your hour is worth and what help really costs

Final case: Sofia's Photo Studio. New task: Mei, a freelance bookkeeper. At the end you try the formulas on your own numbers.

Not started.

How to unlock

No account needed: your progress is saved in this browser. Sign in to keep it in a profile.

Sessions and topics

Your path

5 sessions

  1. Session 1: What your hour is worth, and who should do what

    about 15 minNot started

  2. Session 2: What help really costs, and which kind fits

    about 15 minNot started

  3. Session 3: Handing over well and keeping good people

    about 20 minNot started

  4. Session 4: Final case: Sofia's Photo Studio

    about 20 minNot started

  5. Session 5: New task and your own time

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. What your hour is worthNot started
  • Lesson 2. Who should do whatNot started
  • Lesson 3. The full cost of helpNot started
  • Lesson 4. Do it yourself, use a tool, outsource or hireNot started
  • Lesson 5. Handing over a task wellNot started
  • Lesson 6. What keeps good peopleNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 65 sessions of 15-20 min6 lessons

Decisions under uncertainty

Choose well when the future is unclear: options, chances, the worst case and thinking traps

Final case: Marta's Taco Truck. New task: Hugo's Bakery on Sundays. At the end you try the formulas on your own numbers.

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How to unlock

No account needed: your progress is saved in this browser. Sign in to keep it in a profile.

Sessions and topics

Your path

5 sessions

  1. Session 1: Options, what matters and the expected result

    about 15 minNot started

  2. Session 2: The worst case and money already spent

    about 15 minNot started

  3. Session 3: Thinking traps and small tests

    about 20 minNot started

  4. Session 4: Final case: Marta's Taco Truck

    about 20 minNot started

  5. Session 5: New task and your own decision

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Options, limits and what mattersNot started
  • Lesson 2. The expected resultNot started
  • Lesson 3. Risk and the worst caseNot started
  • Lesson 4. Money already spentNot started
  • Lesson 5. Thinking trapsNot started
  • Lesson 6. Test small before you bet bigNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.
PaidBlock 75 sessions of 15-20 min6 lessons

The economy around your business

Inflation, interest rates and exchange rates: what they do to your prices, costs and loans

Final case: Ines's Tea Shop. New task: Tomas, a freelance translator. At the end you try the formulas on your own numbers.

Not started.

How to unlock

No account needed: your progress is saved in this browser. Sign in to keep it in a profile.

Sessions and topics

Your path

5 sessions

  1. Session 1: Inflation, nominal and real

    about 15 minNot started

  2. Session 2: Rising costs and interest rates

    about 15 minNot started

  3. Session 3: Borrowing and exchange rates

    about 20 minNot started

  4. Session 4: Final case: Ines's Tea Shop

    about 20 minNot started

  5. Session 5: New task and your own costs

    about 15 minNot started

Your topics

6 topics

  • Lesson 1. Inflation: when prices riseNot started
  • Lesson 2. Nominal and realNot started
  • Lesson 3. Passing on rising costsNot started
  • Lesson 4. Interest rates and loansNot started
  • Lesson 5. Borrow, buy ahead or waitNot started
  • Lesson 6. Exchange ratesNot started
What the levels mean
  • Not started: no answers on this topic yet.
  • Started: you answered some questions on this topic.
  • Practised: you answered every question of the lesson (right, or you opened the answer).
  • Confident: practised, then answered this topic right again later, in the mini-test or a warm-up, with no mistakes waiting to be repeated.
  • Confident shows that repeated practice went well, often on the same day. It does not prove you will remember the topic in a few weeks: come back to it after some days to check.